LaJuan Diggs

Hailing from Nashville, Tennessee, LaJuan Diggs is a dedicated husband, father, and lifelong entrepreneur with a gift for seeing opportunity where others see obstacles. When a sudden layoff left him with no backup plan, LaJuan turned to Craigslist out of necessity—uncovering a hidden path to income, freedom, and flexibility through flipping everyday items for profit.

Over the past 20 years, he has flipped thousands of items through platforms like Craigslist and Facebook Marketplace, turning couches, cups, and castoffs into consistent income. His journey was first captured in his breakout book The Craigslist Hustle, which has helped thousands of readers across the country launch side hustles using what they already have.

His practical approach has earned him features on Entrepreneur on Fire, in the book The Middleman Economy, and across numerous small business podcasts.
His story has even been studied at institutions like Dartmouth University as an example of real-world entrepreneurship.

LaJuan’s flipping strategies aren’t just a thing of the past—they’re still working today. In fact, 20 Years a Flipper was written while actively using the same proven methods it teaches. This ensures that every tip, tactic, and script reflects not just past experience but a current, active hustle mindset.

Outside of flipping, LaJuan finds joy in working alongside his wife in Christian ministry, mentoring young adults, spending time with his friends and family, traveling the world, telling satire stories on TikTok and smiling.