153: How To Turn One-Off Projects Into Monthly Retainers

Want to stop chasing one-off gigs and start building predictable, recurring income?
John MacAdam reveals how.
He built his side hustle over 15 years while working full-time as an engineer — and eventually used it to launch a successful solo business.
You can follow John’s lead after hearing how he:
- Shifted from hourly rates to value-based pricing — and tripled his income
- Turned a $6K one-off project into a $5K/month retainer (still active 2+ years later)
- Positions himself as a trusted advisor, not just a task-doer
- Uses simple systems to build long-term client loyalty
- Turned early failures — like a “your app sucks” review — into growth and momentum
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Need a little (and sometimes big) push to start and stay focused to grow your side hustle? Dive into my online Masterclass: How To Turn Your Thoughts Into Wanted Things.
Connect with John:
John's Book - Sustainable Self Employment: Taking The Leap
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Tell us about your side hustle success story!